Power Up by Magdalena Yesil
  • Title: Power Up
  • Subtitle: How Smart Women Win in the New Economy
  • Author(s): Magdalena Yesil
  • Publisher: Hachette UK
  • Year: 2017-10-31
  • ISBN-10: 158005692X
  • ISBN-13: 9781580056922


“Power Up: How Smart Women Win in the New Economy” by Magdalena Yesil is a compelling book that targets women in the business world and aims to empower them to succeed in the rapidly evolving landscape of the new economy. Yesil, a pioneering entrepreneur and venture capitalist, shares her wealth of knowledge and experiences to guide women in their professional journeys. The book’s core message revolves around embracing one’s unique strengths, overcoming challenges, and leveraging the power of networking and mentorship to thrive in the competitive business world.

The first part of “Power Up” focuses on encouraging women to embrace their power and recognize their worth in the workplace. Yesil dismantles stereotypes and societal expectations that hinder women’s progress and offers actionable advice on how to navigate career obstacles. Through real-life anecdotes and practical tips, she encourages women to take on leadership roles, negotiate confidently, and shatter glass ceilings. In the second part, the book delves into the importance of building and utilizing a strong support network. Yesil emphasizes the value of mentorship and advocates for women to seek guidance from experienced professionals who can help shape their careers. She also emphasizes the significance of forming strong alliances and collaborative partnerships, recognizing that collective support can foster success in the new economy.

“Power Up: How Smart Women Win in the New Economy” is an inspirational and instructive read targeted at women in the business world seeking to elevate their careers and embrace their full potential. Magdalena Yesil’s wealth of experience as an accomplished entrepreneur and investor provides valuable insights and practical guidance for women navigating the complexities of the modern business landscape. Through her empowering message of self-belief, collaboration, and mentorship, Yesil encourages women to seize opportunities, break down barriers, and achieve success on their terms in the ever-changing dynamics of the new economy.

Book Review

“Power Up: How Smart Women Win in the New Economy” by Magdalena Yesil is an empowering and insightful book that serves as a valuable guide for women navigating the business world. As one of the first investors in Salesforce and an accomplished entrepreneur, Yesil draws on her extensive experience to offer practical advice and encouragement to women seeking success in the ever-evolving landscape of the new economy.

One of the key strengths of “Power Up” is Yesil’s emphasis on the importance of self-empowerment and embracing one’s unique strengths. She urges women to be confident in their abilities and not to succumb to imposter syndrome or societal expectations. Yesil shares her own journey of facing self-doubt early in her career and how she overcame it by recognizing her value and leveraging her skills. By providing real-life examples of women who have triumphed in male-dominated industries, such as technology and finance, she illustrates that breaking barriers and achieving success is indeed possible.

Throughout the book, Yesil also stresses the significance of building a strong support network. She highlights the transformative power of mentorship and cites her own mentors who played pivotal roles in her career. By encouraging women to seek guidance and support from experienced professionals, she emphasizes that learning from others’ experiences can accelerate personal growth and career advancement. Yesil also emphasizes the value of collaboration and forming strategic alliances, as these partnerships can lead to greater opportunities and open new doors. Her message of fostering a collaborative mindset is exemplified through her role in co-founding Women in Leadership & Philanthropy (WILPF) and her commitment to helping other women succeed.

Furthermore, “Power Up” touches on the challenges women may face when juggling work and personal life. Yesil acknowledges that achieving work-life balance can be a struggle and provides practical advice on managing responsibilities and setting boundaries. She encourages women to find their unique balance that aligns with their values and priorities, recognizing that it may evolve over time.

In conclusion, “Power Up: How Smart Women Win in the New Economy” is a compelling and empowering book that resonates with women aspiring to thrive in their professional lives. Magdalena Yesil’s personal experiences and anecdotes, combined with her practical insights and guidance, make this book a valuable resource for women in various stages of their careers. By advocating for self-belief, mentorship, collaboration, and work-life balance, Yesil equips women with the tools they need to navigate the new economy successfully and embrace their power in the business world.

Word Count: 414

Target Audience

“Power Up: How Smart Women Win in the New Economy” by Magdalena Yesil is targeted at a diverse audience, encompassing women at various stages of their careers, aspiring entrepreneurs, professionals in male-dominated industries, and those seeking practical guidance for achieving success in the ever-evolving business world. The book is recommended reading for the following reasons:

  • Women Professionals and Entrepreneurs “Power Up” is a must-read for women who are navigating their careers and seeking to thrive in the modern business landscape. Yesil’s practical advice and personal anecdotes empower women to embrace their unique strengths, overcome self-doubt, and take bold steps toward achieving their goals. Her insights into forming strategic alliances and the importance of mentorship offer valuable tools for women seeking career growth and advancement.

  • Aspiring Business Leaders Young professionals aspiring to leadership roles will find “Power Up” to be an invaluable guide. Yesil’s emphasis on self-empowerment, resilience, and adaptability resonates with those aiming to make an impact in their chosen fields. The book provides practical advice on building a personal brand, creating a support network, and navigating challenges with confidence and grace, making it an essential read for those seeking to advance their careers and become effective leaders.

  • Professionals in Male-Dominated Industries Women working in male-dominated fields, such as technology and finance, will find Yesil’s stories of breaking barriers and thriving in these industries both inspiring and relatable. Her experiences in Silicon Valley and insights into gender dynamics in the workplace offer invaluable perspective and encouragement for women facing similar challenges. “Power Up” equips women with the tools to advocate for themselves and excel in environments that may have historically been less inclusive.

  • Anyone Seeking Work-Life Balance The book also resonates with individuals seeking to strike a harmonious balance between their professional and personal lives. Yesil’s candid discussions on achieving work-life balance and setting boundaries offer practical advice for maintaining well-being while pursuing career success.

In conclusion, “Power Up: How Smart Women Win in the New Economy” is recommended reading for a diverse audience of women professionals, aspiring entrepreneurs, and anyone seeking insights into navigating the modern business landscape. Magdalena Yesil’s empowering advice, backed by her own experiences, provides actionable guidance for achieving success, fostering collaboration, and embracing one’s power in the business world. This book serves as an essential resource for women looking to make an impact, break barriers, and thrive in the new economy.